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Senior Product Marketing Manager

Company: VirtualVocations
Location: Baltimore
Posted on: January 30, 2025

Job Description:

A company is looking for a Senior Product Marketing Manager responsible for developing and executing product marketing initiatives.



Key Responsibilities

Develop product storytelling and positioning to create compelling value propositions for diverse audiences
Collaborate with teams to create and support go-to-market strategies for current and future products
Lead marketing campaigns and content creation aligned with overall marketing objectives


Required Qualifications

6+ years of experience in product marketing, preferably in both B2B and B2C settings
Strong analytical skills to interpret data and track performance metrics
Deep understanding of end-to-end marketing strategy, including digital and content marketing
Familiarity with the healthcare industry, including providers and payers
Ability to work effectively with senior stakeholders and align diverse teams toward shared goals

Keywords: VirtualVocations, Annandale , Senior Product Marketing Manager, Executive , Baltimore, Virginia

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